Jul 13, 2026
FitBizU is a niche podcast, but it is one of JillFit’s most important lead generation engines. Long-form content has the power to build deep trust compared to fleeting short-form "candy" content, so we should all be creating it. Today, Jill shares her specific podcast funnel strategy: running $1/day ads on ten...
Jul 8, 2026
Taking action in your business feels deeply vulnerable. There is an inherent risk and emotional exposure that comes with launching, promoting, or trying anything new in business, and it’s normal to be scared as you move forward. Launches often feel like an emotional rollercoaster, especially if you’re an online...
Jul 1, 2026
There is an inevitable burnout that hits fitness business owners, especially as summer arrives and the January-through-June sales push winds down. After 16 years running JillFit, Jill is no stranger to burn out—creative emptiness, low motivation, and anxiety that the ideas won't return. It’s a normal, and thankfully...
Jun 29, 2026
The Law of Trade-Offs is the idea that because your time and mental energy are finite, every "yes" in your business is simultaneously a "no" to something else. Because of this trade off, business owners need to think beyond the comfort of one-on-one coaching, which offers fast but limited returns, and instead...
Jun 24, 2026
Today, Jill sits down with her brother Danny Coleman—founder of the Coaching Academy and host of the Leadership Chemistry podcast—to dig into what separates good online coaches from great ones. Danny walks through his 3R framework (Responsiveness, Recognition, and Real), emphasizing that genuine presence, specific...